Traffic Management for Marketing and Online PR

The TrafficShapers founding team knows online PR and marketing. In fact, we rewrote the rules for online public relations when we launched PRWeb in 1997. We have been providing thought leadership in online marketing, public relations, search and social optimization ever since.

TrafficShaping is the first in a new set of tools from the developers of PRWeb that will help you deliver your message and track the effectiveness of your online marcom efforts.

Engage Your Audience in New Ways

• Share your message in social networks using a platform that extends your brand.
• Rules-based redirection means you no longer have to send everyone to the same message. Engage your audience based on customized, highly-relevant messaging.

Measure, Refine, Measure

• TrafficShaping provides detailed analytics that you can share with your clients or organization. TrafficShaping opens up new possibilities when measuring direct email engagement, online PR, and social interaction.
• Make informed decisions based on real-time analytics.

Recycle and Build the Long Tail

• Start using TrafficShaping today and breathe new life into the long tail of your online marketing and public relations efforts. By starting today you ensure that you have a flexible messaging infrastructure moving forward.

This is Just the Beginning

TrafficShaping is the first of several tools to be launched by TrafficShapers. Since TrafficShaping is foundational to a new breed of marcom tools that we will release in the future you will want to master TrafficShaping today. The possibilities are virtually endless. Solidify your expert status by sharing what you learn.